How to Choose the Best Label Materials for Durability, Adhesion, and Performance

Labels may seem simple, but choosing the right materials can make all the difference in durability, performance, and cost-effectiveness. Whether you're dealing with extreme temperatures, moisture exposure, or unique surface applications, understanding label materials is key to ensuring your products look great and last longer. 

In our webinar, Beyond the Surface: An In-Depth Look at Label Materials, we break down everything you need to know about selecting the best materials for your specific needs. 

What You’ll Learn: 

✅ The different types of label materials—and when to use them. 
✅ How environmental factors impact label performance. 
✅ The truth about adhesives: getting the right stick for your surface. 
✅ How to balance durability, aesthetics, and budget when selecting materials. 

From paper to film, matte to gloss, and permanent to removable adhesives, this webinar provides expert insights into making informed choices that enhance your brand and bottom line. 

Why Watch This Webinar? 

Selecting the wrong label material can lead to peeling, fading, or costly reprints. Get ahead of common pitfalls and learn how to make smart, cost-effective decisions. Our experts will share real-world examples and actionable takeaways to help you choose the perfect label material for your products. 

Make your labels work for you, not against you. Watch now and level up your labeling game! 

Lori Campbell, President Lori Campbell
President, The Label Printers

Since joining the company as a receptionist straight out of college in 1982, Lori Campbell has learned all aspects of the business. Through dedication, hard work and determination, Lori has risen through the company’s ranks and, in November 2018, she was appointed the company’s president. Lori is a recognized leader in the printing and brand protection industries, speaking frequently at conferences and other events. Since 2010, Lori has been a member of the board of directors for the Tag and Label Manufacturers Institute, the preeminent trade association for our industry.